👋

Hello! It’s me, Kirstin.

I’m here with my dog, Wolfie.

I’ve spent the last 12 years leading product and design teams that cut through complexity to successfully deliver and move the needle.

From zero-to-one product launches to scaling global experiences, I bring the clarity, momentum, and polish that shapes the future and creates customer obsession.

🧰

Skills & Expertise

I lead cross-functional teams to translate complex challenges into simple, intuitive, and engaging experiences that meet goals, achieve growth, and get results.

From discovery to research, design, prototyping, and launch, we go beyond features into systems, narratives, and emotions, creating holistic experiences and living ecosystems that people use and love.

Design Leadership

Building, Scaling, & Mentoring Teams

Hiring, Managing, & Scaling
Creative Direction

Mobile Apps, Responsive Web, & SaaS

New Technology

AI—Artificial Intelligence
ML—Machine Learning
iOT—Internet of Things

Integrated Marketing

Branding & Brand Strategy
Integrated Campaigns & Storytelling
Copywriting, Content Creation, & Social
Packaging Design, Retail, & Activations

Product Leadership

Product Vision

Agile Product Management

Human-centered Design & Design Thinking

Digital Strategy
Design Systems
UX Research & Insights
UI Design
E-commerce
B2B & B2C SaaS
Marketing & Product-led Growth

Roadmapping

Planning & Workshops

Cross-functional Collaboration

See My Process

See The Work

🚀

Get Results

With a high bias for action, a player/coach mentality, and a make/show approach, I help companies turn bold vision into beautiful, high-performance experiences that drive revenue, retention, and brand love.

When you need leadership that drives outcomes, I’m your trusted partner for design and development.

Past partners include: