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Hello! It’s me, Kirstin.
Glad you’re here!
I’ve spent 15 years in design at the intersection of product and brand, with experience in software, e-commerce, experience design, and innovation.
From leading product teams to hands-on creation, I deliver best-in-class results.
Move the needle and create obsession.
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Skills & Expertise
I lead teams that translate complex challenges into simple, intuitive, and engaging experiences that drive revenue, retention, and engagement.
Design Leadership
Team Leadership
Building, Managing, & Mentoring
Budget & Vendor Management
Product Design
Mobile Apps
Responsive Web
SaaS
New Technology
AI—Artificial Intelligence
ML—Machine Learning
iOT—Internet of Things
Creative Direction
Branding & Brand Strategy
Integrated Campaigns & Storytelling
Copywriting, Content Creation, & Social
Packaging Design, Retail, & Integrated Marketing
Product Leadership
Agile Product Management
Cross-functional Collaboration
Requirements Gathering
Roadmapping
Strategy Development
Product Development
Product Vision
Workshopping
UX Research & Insights
Data-driven Decision Making
UI Design
Design Systems
E-commerce
Monetization
B2B, B2C, & SaaS
Marketing & Product-led Growth
Design Thinking
Meet goals, achieve growth, and get results.
From discovery to research, design, prototyping, launch, and scale—go beyond features into living ecosystems. Develop holistic experiences that people use and love.
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Design Approach
I focus on success for users and businesses.
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Rapid Prototyping
Driving design and product development using thoughtful, iterative improvements.
Increase velocity and minimize risk.
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Storytelling
From the perfect image to the best tagline, craft end-to-end experiences that capture hearts and minds.
Develop your brand’s story to connect marketing creative, applied design, merchandising, licensing, partnership branding and more.
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Data-driven Decisions
Validating decisions through user research and feedback.
Workshop ideas and test hypotheses to facilitate agility, efficiency, innovation, and impact.
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Collaboration
Move teams and projects forward.
Guide trade-offs and accelerate buy-in, keeping us efficient while delivering continuous, incremental improvements.
Prioritize collaboration, growth, learning, and excellence.
Ask questions, dig into the details, and foster innovation.
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Get Results
With a bias for action, a player/coach mentality, and a make/show approach, I turn bold vision into beautiful, successful, high-performance experiences.
Past partners include:
Proven success in a wide range of industries.
When you need leadership to drive outcomes, I’m your trusted partner for design and development.
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Thank you for your time!
From 0 to 1 launches to scaling experiences globally, I bring the clarity, momentum, and polish that shapes the future.
I look forward to working together, now or in the future.
