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Hello! It’s me, Kirstin.

Glad you’re here!

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How I deliver results.

I turn bold vision into beautiful, successful, high-performance experiences that increase customer adoption, improve retention, accelerate revenue growth, and scale into new territory.

 

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Design Leadership

Team Leadership

  • Building, Managing, & Mentoring Teams

  • Budgets

Cross-functional Collaboration

  • Remote Global Teams

  • Organizational Transformation

  • Product Vision & Roadmapping

New Technology Integration

  • AI Artificial Intelligence

  • ML Machine Learning

  • iOT Internet of Things

Strategy

  • Branding & GTM for Mobile Apps, Web Apps, & SaaS

  • Physical Product Extensions & Retail

  • Integrated Experiences, Campaigns, & Storytelling

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Product Leadership

Product Strategy & Growth

  • Agile Methodology

  • Cross-functional Collaboration

  • Requirements & Alignment

  • Iterative Development

  • Scaling & New Market Entry

Experience Design & Execution

  • Data-driven Decision Making

  • Product Vision

  • Workshopping

  • UX Research & Insights

  • Human-centered Design Thinking

  • UI Design

  • Design Systems

  • E-commerce

  • Monetization & New Revenue

  • B2B, B2C, & SaaS

  • Product-led Growth

Solve the right problem.

Turn complexity into simplicity.

I help organizations transform complex business challenges into intuitive digital products that increase customer adoption, strengthen retention, and accelerate business growth.

If your goal is to...

  • Launch a new product

  • Enter a new market

  • Increase adoption

  • Improve conversion and retention

  • Modernize a legacy platform

  • Accelerate product delivery

  • Align product, design, and engineering

  • Build a scalable product organization

Challenge How To Tranform Measurable Outcomes
Customers aren't adopting a product or service 📉 Simplify the customer experience and differentiate. Adoption, Conversion, Satisfaction
Seeing the negative impact of legacy systems 🫠 Connect systems, modernize experiences, integrate AI. Time Saved, Money Saved, Growth & Scalability
Teams aren't aligned 😡 Align around shared vision, requirements, priorities, and goals. Delivery Velocity, Quality
Growth has stalled ☹️ Identify points of friction and unlock new opportunities. Increase Conversion, Build Loyalty
Entering a new markets 🌎 Build products customers use, love, and trust. Acquisition, Expansion, Revenue

I’m here to help.

I partner with startups, businesses, product-led organizations, and Fortune 500 companies to transform objectives into experiences, driving measurable outcomes.

Move forward with confidence.

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My Approach

Shared success for all parties involved.

Validate with customers.

Validate decisions and test hypotheses.

Understand behaviors, motivations, unmet needs, and challenges to zero in on the right opportunity.

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Align the organization.

Move teams and projects forward.

Align key stakeholders around what success looks like, creating a shared plan of action.

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Measure what matters.

Improve adoption, retention, conversion, engagement, and growth through continuous learning and iteration.

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Start with the business.

Increase velocity and minimize risk.

Align the objectives, constraints, and success metrics before designing solutions.

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Results

With a bias for action, a player/coach mentality, and a make/show approach, I help organizations achieve measurable growth.

From 0-to-1 launches to evolving global experiences, I bring the clarity, momentum, and polish that shapes the future.

 

Meet goals, achieve growth, and get results.

Faster releases, more predictable roadmaps, improved quality, and greater team efficiency.

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